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September is the month of beginnings. Although summer is still here and with it the terraces in restaurants; in August many hospitality businesses have taken a break for their holidays or have worked at half speed, companies in other sectors have also closed and families have been travelling, which has meant that your clients are largely absent. Others, however, have been in their high season, taking advantage of the best month of the year that is now ending.
In September, the routine begins to return to its natural rhythm, although most of it happens from the second half of the month onwards. In the meantime, in your business you need to return to the same frequency of billing (unless you are on the coast or in a very touristy area and August is your best month). For this reason, we suggest some dates and ideas to apply in your restaurant . Here is the calendar of actions for September.
September 10: Back to school
It is the date that reminds us that we are indeed back WhatsApp Number Database to our routine . Goodbye to holidays, on the beach or in the mountains, goodbye to days without schedules, goodbye to free will. The start of the school year marks the beginning of the usual rhythm of our lives. It is time, therefore, for restaurants to also kick off the new season.
The 10th is Monday. You can run a promotion or offer at your establishment the weekend before , for example, with special menus or dishes for children.
The 10th is Monday. You can run a promotion or offer at your establishment the weekend before, for example, with special menus or dishes for children.
Babies and more
September 13: International Chocolate Day
The date was chosen to honour Roald Dahl, author of Charlie and the Chocolate Factory.
Chocolate is the quintessential dessert ingredient . There are few people who don't like a piece of chocolate, and you can use this resource to create something appealing for your customers .
Playing with types and textures of chocolate is very popular. If your clientele is young, it is currently a trend to combine it with other ingredients in an original way, such as donuts or tacos filled with chocolate ice cream, to name an example.
Create a special dessert for that day and promote it on all your channels. Or instead of dessert, create something different that encourages reservations: cocktails or chocolate-based stews . Another idea is a promotion of a bottle of white wine with chocolates if your establishment operates during cocktail hours.
Create a special dessert for that day and promote it on all your channels. Or instead of dessert, create something different that encourages reservations: chocolate-based cocktails or stews.
Oetker
A contest on social media asking for anecdotes related to chocolate and the one you like the most will be the winner ; or they can upload their favorite chocolate dessert recipe and you can make it for that day; another idea is to do a tasting for adults or children.
If you have enough space, you can organize a talk about cocoa that ends with a tasting with a specialist , or do an activity to make chocolate bars with the children. While the little ones are having fun, the parents will be consuming.
September 13: Positive Thinking Day
It's an American holiday, but it can benefit your business if you use it in a good way. You can take advantage of the boom in recent years of optimistic messages and all the business that has been done around happiness.
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